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The #1 Obstacle in the Way Is… Confidence

The #1 Obstacle Standing in the Way Is… Confidence

I wasn’t always confident in myself.

And if I’m going to be honest with you there are still moments where I lack confidence and belief in myself.

What’s different today is that I don’t make myself wrong for not being 100% confident in myself and my abilities, especially when I try something new or venture into uncertain territory. It’s par for course.

While researching to develop my body of work, Sell From Love, I learned that I’m not alone.

79% of people don’t go easy on themselves when they make a mistake or fail miserably. In other words they make themselves wrong for not having their sh!t together.

I’ve fallen into this camp all to often and will say that as I’ve consciously worked at being kinder to myself, my personal confidence has proportionately increased. So has the willingness to take risks, even when I’m swimming in doubt and uncertainty.

Confidence is not something we have, it’s something we develop.

It’s not a “you either have it or don’t” kind of thing. Which is great, because if you lack belief and faith in yourself, your leadership or future, there’s something you can do about it.

The first cornerstone in Sell From Love is that you need to love yourself.

To have more confidence, build strong relationships and make your impact, you need to love who you are – completely. This means all the stuff you’re good at, not so good at, and the quirks and differences you bring to the table.

One exercise that transformed my ability to be confident in myself and my clients’ is putting together a ‘Your Brilliant Difference’ narrative. This is a process I teach that describes what makes you so brilliant and defines the value and impact you deliver. It’s like a business case about you. It includes all of your goodness, so you can stop undervaluing yourself, recognize your worth, and the contribution you make to your team, clients and company.

It is a game changer.

Here are 4 tips you can implement to strengthen your confidence muscles and learn to appreciate and love who you already are:

1) Celebrate successes, wins and compliments. Remember to take a moment to relish in the results you deliver.

2) Be mindful of and manage your self talk. Pay attention to the narrative going on in your head and fill it up instead with positive and encouraging words.

3) Go easy on yourself when you make a mistake or fail, just as you would to a best friend. Self compassion goes a long way.

4) Identify what you are good at and where you add most value and impact. Focus on your strengths and advantages.

Keep the Conversation Going

On Thursday February 4th, 2021 I’m hosting a call with the Sell From Love Community at 12:00pmEST where I’ll share more ways to build your confidence and provide tools on how you can build Your Brilliant Difference narrative so you have a business case on your value proposition.  If you’re reading this after this date, don’t fret, you can join and get access to the recording and resources that went along with this session.

Want to learn more? Check out the community here and if you’re ready to join click here and find all the details located under the ‘Events’ tab in the community for our upcoming schedule of events.

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Sell From Love Academy

For Coaches, Consultants and Advisors.

A new way to sell with ease, grace and integrity for a profitable business you and your clients will love.

Identify your Sales Gap

Are you selling from love or fear?
Identify your Sales Gap.


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Module 07Design a Marketing Strategy that Feels Good

The goal of this module is to make your Brilliant Difference and Most Important Thing Offer – VISIBLE.

There’s a saying, build it and they will come. We wish that it worked this way, rather fear does; because then we wouldn’t have to put our selves out there, up for judgement and rejection. Sharing your work, your services and expertise can be scary. But when we come from a place of love, as author Susan Jeffers says we “feel the fear and do it anyway.”

That is how we sell from love. We acknowledge fears presence and at the same time we take action that is aligned to our deepest desire and highest potential and possibility.

In this module we talk about the journey of making you and your offer visible to your clients and the milestones along the way, that will ultimately get you both to a place of saying YES, to working with each other.

Visibility is an option you decide on. My hope after this module is that you make a decision to be visible, in a way that feels good to you and is on the edge of your comfort zone. We need more of you, your Brilliant Difference and your work out in the world. Let’s help your ideal clients find you by showing them where you are.

In this Module you will:

Module 06Craft a Compelling Offer

The goal of this module is to clarify and confirm your most important thing – your offer.  In essence, it is what are you selling that you will use to serve your clients with and help facilitate the transformations they are seeking.

There are two important parts of the offer conversation we need to highlight here –

  • What are you offering to your clients – what are they getting?
  • What your clients are offering to you – what you are receiving for extending that offer?

Fear as a tendency to get in the way when we get to this part of the selling process.  But, not anymore, because you’re seeing that your offer is not about you, it’s about your clients and what they will get as a result of working with you.

In this Module you will:

Module 05Define Your Clients’ Transaction to Transformation Story

The goal of this module is to help you identify what is really happening when you sell. There’s the thing you are selling, and then there’s the thing your client is buying. What are the differences? And how do you not let selling from fear interfere and water down your transformation to a transaction.

At every stage of selling, fear has an opportunity to enter, this is even more prevalent when we are engaging and enrolling a client into our offers. This module is all about getting you aligned to what you are really selling – a transformation and giving you the tools to communicate that to your clients. This way you and your client are on the same page with what you are selling and what they are buying.

In this Module you will:

Module 04Discover Your Essential Client Conversation Skills

The goal of this module is to help you learn and understand how to create an environment that facilitates trust, connection, and confidence with your clients.  You play a critical role in making this happen for yourself and your clients, so fear does not get in the way of your intentions and impact.  In this module you’ll learn how to create a safe space for your clients that help them choose you as their trusted adviser.  You’ll also walk away with the most important conversation skills you need to that will help you do that.

In this Module you will:

Module 03Use Love as a Sales Strategy

The goal of this module is to help you move from your comfort zone and into your courage zone with love. Selling is filled with opportunities for fear to poke its head up inevitably holding you back from sharing your work and making the impact you know you are here to make. This is why we need to acknowledge that fear will be there, especially in times when you’re doing something you’ve never done before or reaching for goals you’ve never set out to accomplish before. This module is all about equipping you with the right tools to move forward with confidence, elegance, and ease.

In this Module you will:

Module 02Claim Your Brilliant Difference

The goal of this module is to help you discover and name your Brilliant Difference. This uniqueness you bring is here to add value and make change in the world. It’s here to make the word a better place. Focusing on who you are and finding the words to articulate your Brilliant Difference is fundamental to loving yourself, the first pillar to sell from love.
In this Module you will:

Module 01Unlock the Power of Love

The goal of this module is to increase awareness of when you are selling from love vs. fear and how embracing a new definition of selling will help you move closer to love.  Plus, you’ll learn all about how to manage the fears you face every time you market yourself and your business, make offers to sell your products and services, start on a new project or business idea.

In this Module you will: