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Tension and Pressure

Navigating the Tension and Pressure of Creativity.

Tension and pressure.

Over the past few weeks, I’ve had both.

The tension of making something new (I’m working on two brand new presentations) and the pressure to get it just right.

The tension is like a coil of wire that I’m trying to place in the right way, to create a current that generates a magnetic field or electrical spark. It’s the process of brainstorming your ideas on post its and putting together 150 PowerPoint slides.  Then eventually distilling it down to the most important 25 that will inspire, engage, and invite a client to action.

This tension is necessary and often misconstrued to mean something isn’t working because to be this creative and brilliant it shouldn’t be so hard.

An illusion that falters so many who embark on the journey.

Pressure on the other hand feels more like you’ve been put under a spell. Like you’re possessed by the need to get it just right or proving your idea is justified. You feel tight inside and creativity is restricted because it’s trying to rationalize why you need to talk about all 150 slides, okay not 150, but at least 70.

If we fall for the pressure, our message is not clear, overwhelming and we don’t do it justice.

When we can hold on long enough to bear the tension alongside the pressure, in an instant out of no where, it’s all released.

That moment finally arrived.

Grace in her Infinite Intelligence bestowed her wisdom upon me.  Finally, it was a moment of magic and much needed release.

Creative discernment transformed 150 slides into the most important and compelling 25.

Tension gone; pressure set free.

What I’ve learned is that if you hang on long enough, creativity will return the favour.

So if you’re working on something and it’s just not working. Can you hold on just a little bit longer?

Sending you vibes of clarity, discernment, and grit as you work on making your stuff and getting it out to the clients that need it most.

With love,


PS: Have you heard about the Sell From Love Community? Join us where we work connect and collaborate for greater success and impact. I’d love to have you part of this amazing tribe – join here.

PSS: I talk a lot about getting outside your comfort zone and into your courage zone in my book: Sell From Love. Get your copy on Amazon today.

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Module 07Design a Marketing Strategy that Feels Good

The goal of this module is to make your Brilliant Difference and Most Important Thing Offer – VISIBLE.

There’s a saying, build it and they will come. We wish that it worked this way, rather fear does; because then we wouldn’t have to put our selves out there, up for judgement and rejection. Sharing your work, your services and expertise can be scary. But when we come from a place of love, as author Susan Jeffers says we “feel the fear and do it anyway.”

That is how we sell from love. We acknowledge fears presence and at the same time we take action that is aligned to our deepest desire and highest potential and possibility.

In this module we talk about the journey of making you and your offer visible to your clients and the milestones along the way, that will ultimately get you both to a place of saying YES, to working with each other.

Visibility is an option you decide on. My hope after this module is that you make a decision to be visible, in a way that feels good to you and is on the edge of your comfort zone. We need more of you, your Brilliant Difference and your work out in the world. Let’s help your ideal clients find you by showing them where you are.

In this Module you will:

Module 06Craft a Compelling Offer

The goal of this module is to clarify and confirm your most important thing – your offer.  In essence, it is what are you selling that you will use to serve your clients with and help facilitate the transformations they are seeking.

There are two important parts of the offer conversation we need to highlight here –

  • What are you offering to your clients – what are they getting?
  • What your clients are offering to you – what you are receiving for extending that offer?

Fear as a tendency to get in the way when we get to this part of the selling process.  But, not anymore, because you’re seeing that your offer is not about you, it’s about your clients and what they will get as a result of working with you.

In this Module you will:

Module 05Define Your Clients’ Transaction to Transformation Story

The goal of this module is to help you identify what is really happening when you sell. There’s the thing you are selling, and then there’s the thing your client is buying. What are the differences? And how do you not let selling from fear interfere and water down your transformation to a transaction.

At every stage of selling, fear has an opportunity to enter, this is even more prevalent when we are engaging and enrolling a client into our offers. This module is all about getting you aligned to what you are really selling – a transformation and giving you the tools to communicate that to your clients. This way you and your client are on the same page with what you are selling and what they are buying.

In this Module you will:

Module 04Discover Your Essential Client Conversation Skills

The goal of this module is to help you learn and understand how to create an environment that facilitates trust, connection, and confidence with your clients.  You play a critical role in making this happen for yourself and your clients, so fear does not get in the way of your intentions and impact.  In this module you’ll learn how to create a safe space for your clients that help them choose you as their trusted adviser.  You’ll also walk away with the most important conversation skills you need to that will help you do that.

In this Module you will:

Module 03Use Love as a Sales Strategy

The goal of this module is to help you move from your comfort zone and into your courage zone with love. Selling is filled with opportunities for fear to poke its head up inevitably holding you back from sharing your work and making the impact you know you are here to make. This is why we need to acknowledge that fear will be there, especially in times when you’re doing something you’ve never done before or reaching for goals you’ve never set out to accomplish before. This module is all about equipping you with the right tools to move forward with confidence, elegance, and ease.

In this Module you will:

Module 02Claim Your Brilliant Difference

The goal of this module is to help you discover and name your Brilliant Difference. This uniqueness you bring is here to add value and make change in the world. It’s here to make the word a better place. Focusing on who you are and finding the words to articulate your Brilliant Difference is fundamental to loving yourself, the first pillar to sell from love.
In this Module you will:

Module 01Unlock the Power of Love

The goal of this module is to increase awareness of when you are selling from love vs. fear and how embracing a new definition of selling will help you move closer to love.  Plus, you’ll learn all about how to manage the fears you face every time you market yourself and your business, make offers to sell your products and services, start on a new project or business idea.

In this Module you will: