Skip to content

Sell from love

The modern, principled way to rise above the noise, differentiate your work, and sell your services with your integrity intact!

Earn More profit. 
reach more clients. 
make a bigger impact. 
Venn Diagram (5)

Want to get more clients?

Take this 5-minute assessment and discover what is standing in the way of you selling with confidence, attracting ideal clients, and growing your business and impact.

We all have selling blind spots.

There are gaps in our vision that keep us from achieving the level of success we want.
Sell From Love Book
Love Yourself. Love your Client. Love your Offer.
Sell From Love Academy
12-Week, Self-directed Course
Sell From Love Accelerator
Live Business Coaching for Academy Grads

“Finka is an amazing coach and leader. During my time in her program, I was able to build and create new service offerings for my clients, secure speaking engagements and develop consistency in my business development approach.”

JeNae Johnson
Workplace Equity Strategist | Human Capital Consultant | Enterprise Change Specialist

Hi, I'm Finka

I help you remove the discomfort of selling.

For so long I thought I had to change who I was in order to fit into the world. I wanted to be seen as being the right kind of person who delivered results, met clients’ needs and never relented in order to be valued at my work.

Nothing brought this to light more than when I was working for a company that asked me to lead a sales team using the most aggressive and ‘traditional’ sales processes. It was the constant, ‘always be closing’, ‘mosquito-style persistence’ and fear-based selling that left me feeling terrible about my work and myself.

I knew there had to be a better way – a better way to connect with clients, create solutions that solved their problems and feel good about sharing what I had to offer.

For the past twelve years working with thousands of leaders, sales professionals, and entrepreneurs – from Fortune 500 to small businesses – I successfully developed and taught what I’d intuitively discovered: that we need to shift from transactional to transformational selling in order to SELL FROM LOVE.

There is a better way to sell, work and live!

If you’re ready to experience greater meaning in your work, make more profit, reach more clients and make a bigger impact – I can help you. Let’s connect.

With love,

SELL is not a bad four-letter word.
Sell From Love
A better way to sell, work and live.

Email us by filling out the form below and we’d be delighted to help.

Module 07Design a Marketing Strategy that Feels Good

The goal of this module is to make your Brilliant Difference and Most Important Thing Offer – VISIBLE.

There’s a saying, build it and they will come. We wish that it worked this way, rather fear does; because then we wouldn’t have to put our selves out there, up for judgement and rejection. Sharing your work, your services and expertise can be scary. But when we come from a place of love, as author Susan Jeffers says we “feel the fear and do it anyway.”

That is how we sell from love. We acknowledge fears presence and at the same time we take action that is aligned to our deepest desire and highest potential and possibility.

In this module we talk about the journey of making you and your offer visible to your clients and the milestones along the way, that will ultimately get you both to a place of saying YES, to working with each other.

Visibility is an option you decide on. My hope after this module is that you make a decision to be visible, in a way that feels good to you and is on the edge of your comfort zone. We need more of you, your Brilliant Difference and your work out in the world. Let’s help your ideal clients find you by showing them where you are.

In this Module you will:

Module 06Craft a Compelling Offer

The goal of this module is to clarify and confirm your most important thing – your offer.  In essence, it is what are you selling that you will use to serve your clients with and help facilitate the transformations they are seeking.

There are two important parts of the offer conversation we need to highlight here –

  • What are you offering to your clients – what are they getting?
  • What your clients are offering to you – what you are receiving for extending that offer?

Fear as a tendency to get in the way when we get to this part of the selling process.  But, not anymore, because you’re seeing that your offer is not about you, it’s about your clients and what they will get as a result of working with you.

In this Module you will:

Module 05Define Your Clients’ Transaction to Transformation Story

The goal of this module is to help you identify what is really happening when you sell. There’s the thing you are selling, and then there’s the thing your client is buying. What are the differences? And how do you not let selling from fear interfere and water down your transformation to a transaction.

At every stage of selling, fear has an opportunity to enter, this is even more prevalent when we are engaging and enrolling a client into our offers. This module is all about getting you aligned to what you are really selling – a transformation and giving you the tools to communicate that to your clients. This way you and your client are on the same page with what you are selling and what they are buying.

In this Module you will:

Module 04Discover Your Essential Client Conversation Skills

The goal of this module is to help you learn and understand how to create an environment that facilitates trust, connection, and confidence with your clients.  You play a critical role in making this happen for yourself and your clients, so fear does not get in the way of your intentions and impact.  In this module you’ll learn how to create a safe space for your clients that help them choose you as their trusted adviser.  You’ll also walk away with the most important conversation skills you need to that will help you do that.

In this Module you will:

Module 03Use Love as a Sales Strategy

The goal of this module is to help you move from your comfort zone and into your courage zone with love. Selling is filled with opportunities for fear to poke its head up inevitably holding you back from sharing your work and making the impact you know you are here to make. This is why we need to acknowledge that fear will be there, especially in times when you’re doing something you’ve never done before or reaching for goals you’ve never set out to accomplish before. This module is all about equipping you with the right tools to move forward with confidence, elegance, and ease.

In this Module you will:

Module 02Claim Your Brilliant Difference

The goal of this module is to help you discover and name your Brilliant Difference. This uniqueness you bring is here to add value and make change in the world. It’s here to make the word a better place. Focusing on who you are and finding the words to articulate your Brilliant Difference is fundamental to loving yourself, the first pillar to sell from love.
In this Module you will:

Module 01Unlock the Power of Love

The goal of this module is to increase awareness of when you are selling from love vs. fear and how embracing a new definition of selling will help you move closer to love.  Plus, you’ll learn all about how to manage the fears you face every time you market yourself and your business, make offers to sell your products and services, start on a new project or business idea.

In this Module you will: